Positions of responsibility held

SHAHNAS S.

H- 904, Indian Institute of Management, Prabandh Nagar, Lucknow-226013, Ph - (0522) 2361891

email: pgp17211@iiml.ac.in, shahnasis@yahoo.co.in

YEAR	INSTITUTE	COURSE	Marks %
2001-2003	Indian Institute of Management, Lucknow	PGDM (Marketing & Operations)	Awaited
1997-2001	College of Engineering, Trivandrum	B Tech (Industrial Engineering)	69.4
1995-1997	Kendriya Vidyalaya, Pattom, Trivandrum	A.I.S.S.C.E	75.8
1994-1995	Kendriya Vidyalaya, Pattom, Trivandrum	A.I.S.S.E	79.8

SUMMER INTERNSHIP

Formulated Marketing Strategy for the launch of Scotchprint Graphics- Used in the production of high impact POP and outdoor displays
Interviewed Brand Managers, Advertising Agencies and Printers to understand the corporate buying process for outdoor media

The project was selected as one of the Best Three among 40 projects at Birla-3M

ACHIEVEMENTS

IIM Lucknow

College of Engineering, Trivandrum

Best student award in final year engineering for overall performance and leadership

Received the President’s Medal for Scouting from Dr Sankar Dayal Sarma.

PAPERS AUTHORED

Brands in Rural India – A Myth or Reality

POSITIONS OF RESPONSIBILITY HELD

IIM Lucknow

Member, Bhavishya- Organization for social causes-Was involved in providing career guidance talks to high school students of Lucknow
Member, Operations team during placements- Responsible for maintaining facilities and ensuring supply of materials.

College of Engineering, Trivandrum

Organizing committee member of the college Diamond Jubilee Celebrations

Kendriya Vidyalaya, Pattom

Boy Scouts Troop Leader at school (1993-1995)

Marketing

Live Project in Marketing Research & Sales Promotion: Ice-Cream consumption patterns in Lucknow city and sales promotion strategy for Baskin Robbins ice cream parlour in Lucknow
Potential of restaurants as alternative channels for chocolate and confectionary sales

PART TIME WORK EXPERIENCE (MARKETING EXECUTIVE), 03/1999 to 04/2001

Nature of work: Organizing information sessions and coordinating marketing and publicity campaigns in colleges

Achievements:

INTERESTS & HOBBIES

English Literature
Volley ball- Captained hostel/section teams at IIML and was team member of college team

PERSONAL DETAILS

Room No. 904, Hostel 9, IIM Lucknow, Prabandh Nagar, Off Sitapur Road, Lucknow – 226013, India

Ph: 91-522 – 361 891 email: pgp17211@iiml.ac.in

Sub: Application for recruitment into the Management Trainee Programme

I am in the final year of the Post Graduate Diploma Programme at IIM Lucknow. I would like to apply for recruitment into one of the following functions, my preference being in that order.

Also my summer internship at Birla-3M has given me an understanding of how a world class company ensures customer delight by coming up with innovative product offerings and taking them to the customers. I am confident that my ambition, coupled with a strong positive attitude towards working in a dynamic and challenging environment, will help me make outstanding contributions at ICICI Prudential.

Thanking you