Pasalubong center business plan

I. INTRODUCTORY PAGE

A. Name and Address of Business
Name of Business

C. Nature of Business
Our propose business is a souvenir shop that offers different products from the famous attractions here in the Philippines, our Mission Statement: “ We are a souvenir shop company, blazing the trail in trends of innovations.”

CompanyGoalsand Objectives
“ Goals are destinations where you want your business to be.” “ Objectives are progress makers along the way to go achievement.”

The legal form ownership is sole proprietorship so that we will only have our president in making all of this possible. If we have a partnership we might encounter some problems withmoneyespecially if we are working together and ourfriendshipmight affect our relationship.

D. Statement of Financing Needed
Since souvenir shop is a big business, the entrepreneur is in need of an immense budget. The business will be needing funds to pay for the rental fee since it was situated in one of the prestigious business shopping center in the Philippines now. Also the budget is allocated for employees’ salary. Another cost would be for the equipment and machineries needed by the business. Examples are the racks, shelves, display stands, cash registers and other equipment. Marketing and advertising plan is also one of the main expenses since a business will live through its customers thus promotion is the key to known in the market.

B. Analysis of Competitors
Part of every tour itinerary is the souvenir shopping. Tourist at any age have this kind of urge to buy something from the place they visited even if it is just a simple keychain or ball pen that will serve as the remembrance of their travel. Tourists will also never go home without pasalubong for theirfamilyand friends. That is why ” Made in the Philippines” brought up by the idea of the owner.

” Made in the Philippines” is a one stop shop for different Philippine local products. It cater to the budget tourist, local or international who do not like the hassle caused by the crowded, non-air conditioned typical souvenir shops that you can see all over the country. ” Made in the Philippines” would also want to make the local products from different places in the Philippines at the reach of the tourist. That even they cannot reach a tourist destination in the Philippines, they’ll have a glimpse on what other in the Philippines has.

Below are the samples of some products offer:
Bracelets

Necklace

Refrigerator Magnets

Key Chains

Completed his 200HRS OJT at Shroff International Travel Care, Inc. Completed his 50HRS OJT at ABACUS Global System
Completed his 250HRS OJT at MIASCOR

Sarah Jane R. Solis
20 years old
From Imus City, Cavite
General Manager of Made in the Philippines Souvenir Shop
Senior student taking up BS Tourism Management at De La Salle University – Dasmarinas Worked at Adventure Island, Florida, USA
Completed her 200HRS OJT at MIASCOR
Completed her 50HRS OJT at ABACUS Global System
Currently finishing her OJT at Easy Travel

Currently finishing her OJT at PAL Express
Sharmaine Rejean Daza
19 years old
From Imus City, Cavite
Senior student taking up BS Tourism Management at De La Salle University – Dasmarinas Tabulation Secretary of BTM Event Management Class of 2013 (Mr. ; Ms. Teen Tourism Philippines 2013) Worked at Busch Gardens – Tampa Bay, Florida, USA

Completed her 200HRS OJT at Shroff International Tavel Care, Inc. Completed her 50HRS OJT at ABACUS Global System
Currently finishing her OJT at Cathay Pacific

The storefront will open at 10: 00 AM and close at 10: 00 PM Monday through Sunday. Part time employees will work the counter and assist with store maintenance during peak hours.

Manager will economize on bookkeeping costs by handling its payroll duties in house. Year-end bookkeeping will be handled by a professional accountant.

Maid in the Philippines is located in SM Mall of Asia which will be opening soon. This shop offers products made in the Philippines only with the affordable prices that many tourists or walk in clients will surely love this. And you can also order online and get it through our shop.

VI. MARKETING PLAN
A. Pricing
Made in the Philippines is an establishment that offers different Filipino products at an affordable price. The entrepreneurs did everything to make their products cheap and high quality. We partnered with different local manufacturers and get a contracted wholesale rate and add our markup to make the company profitable. We do not want to compete with the local manufacturers rather we want them to gain more revenue as we get bulk item orders. Compared to our competitors who offer the same products at similar locations, Made in the Philippines offers reasonable price. The entrepreneurs would like to reach the customers most particularly the tourists who want to shop Philippine made products in a most convenient place.

E. Controls
The entrepreneur can monitor the progress of “ Made in the Philippines” at the end of each year by comparing the planning objectives to the actual performance of the company. Example is to “ increase Internet and E-mail sales by PHP 20, 000 in revenues per year by 2014.” Because this objective is direct, measurable, and provides a specific time frame, he can easily compare his actual Internet and e-mail order sales to this goal. In addition, Made in the Philippines Souvenir shop’s customer service goals can be monitored continuously throughout the year. By creating a toll-free phone number, sending out post-purchase e-mails and thank you cards, and encouraging customers to communicate with the Made in the Philippines about
ideas, comments, and problems. Then, the entrepreneur can constantly have feedback from the customers.

VI. ORGANIZATIONAL PLAN

Help market the business.
Build customer relations.

Cashier
Run a register
Record sales
Money related tasks
Keep a record of how much money they had when they opened the store, how much money is earned when they closed the store, and the amount of change in a
register drawer for the purpose of finding out when they are required to restock the change. Giving change to the customer is one of the most important parts of a cashier.

XI. FINANCIAL PLAN

A. Pro forms Income Statement

Cash Flow From Operation

Net Income

Accounts Receivable
(35, 000)

Inventory
(5, 000)

Increase(decrease)in short-term borrowings
1, 000, 000
950, 000
Include Current maturities of long-term Dept.
0
50, 000
Net Increase in Cash
1, 000, 000
1, 000, 000

C. Pro forms Balance Sheet

D. Breakeven Analysis

Made in the Philippines
Break-even Analysis

X. APPEDIX

REFERENCES
http://www. slatwalldisplays. co. uk/images/giftdisplaycategory. jpg http://thumbs2. ebaystatic. com/d/l225/m/muaBNMcLj4IpCOHRKBJt6SQ. jpg http://www. tsisupplies. com/store/images/products/21-416. jpg http://smallbiztechnology. com/media/HPrp3000%20CompleteSolution. JPG http://cdn. chv. me/images/thumbnails/CvonxhyD. jpg. thumb_400x400. jpg