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creating the optimal path learning experience far

Creating the optimal path learning experience far

A close up of a logo Description automatically generated Case Study – WORLDUCATION

Worlducation is a social startup that manufactures tablet computers for primary school students. They not only focus on the hardware, but they also have a competitive team creating software, content and activities to better engage and educate the students. 

Worlducation aims to change the way children learn at school by implementing artificial intelligence technology that can follow up on each child’s progress and adjust to their needs as they learn, creating the optimal path learning experience.

Worlducation has a complex supply chain that begins when a sale is made usually via a sales representative or through and online enquiry that is handled by the sales team. Sales are recorded in an internal Enterprise Resource Planning System (ERP System) which notifies the operations team that an order needs to be delivered. The operations team verify the sales order and authorise the delivery of a manufacturing request to the factory in Hong Kong. Manufacturing team in Hong Kong notes the order specifications and delivery details and incorporates this within its production schedule. The order is manufactured and the operations team arrange freight and shipping directly to the customer.

Worlducation started 2020 with a huge sale to a school in Portugal. Although it was a great start, the context for the rest of the quarter was highly uncertain due to COVID-19. Surprisingly the pandemic brought hundreds of new leads and that led to an unprecedented growth that brought alongside dozens of operation and production problems.

In the past, senior executives met to brainstorm and provide cost estimates for future business models. Options included establishing a second manufacturing facility (estimated cost $5 million), outsourcing manufacturing to a third party (lost margin of $200 per unit sold or $2 million per year assuming 10 000 units are sold), developing a cloud based solution where customers can access the software remotely on their own devices (estimated cost of $2 million), purchasing off the shelf tablets (lost margin of $300 per unit sold or $3 million per year) or repurposing used tablets ($100 per unit sold or $1 million).

Information relevant to this assessment:

We hope you enjoy reading this document.

Lucas Lopez

Worlducation aims to change the way children learn at school by implementing artificial intelligence technology that can follow up on each child’s progress and adjust to their needs as they learn, creating the optimal path learning experience. Worlducation envisions a world in which every child learns how to read and write – a world without illiteracy. This is why, for each classroom that buys our product, we donate and train a classroom somewhere around the world that can’t afford the same technology. We then connect the classrooms together so that they can grow and collaborate throughout their learning cycle.

Vision Statement

Core values underpinning our activities are:

  • Ethical principles

  • Ensure that all financial operations, performance indicators and results support the strategic policies

  • Identify new and expand existing sources of revenue and ways to help more classrooms in need.

Continue building deeper customer relationships

  • Customer-centred practice, with a focus on meeting their total needs for high-quality technology

  • Strengthening the skills of our people, to better support customer needs

  • Empowering innovation and responsiveness to change

Due to the global pandemic, the issues with the manufacturing industry have impacted on the supply of hardware components.

The trend for consumer spending during the pandemic has taken a downturn but this has not affected the ICT industry as due to more people working form home, consumer appetite for tablets has increased.

Strengths Weaknesses
  • Friendly organisational culture

  • Level of available finance for investment

Opportunities Threats
  • Opportunities for synergies across all services and products

  • High level of competition

  • Build our brand

  • Generate leads now

  • Continually improving the quality of service given to clients

  • Maintaining effective communication channels with all stakeholders to ascertain industry requirements and then develop products and manage services accordingly

  • Regularly reviewing the effectiveness of all our operations and making improvements when and where necessary

Worlducation has a number of internal communication channels available, including:

Channel Purpose
Staff bulletin

This contains Information from the executive to staff which is important and relevant to their interests, including training, employment vacancies and important announcements.

Staff surveys These are used to gather information and feedback from all staff members. Surveys should be sent to staff via email link.
Worlducation intranet
Enterprise social networks (e.g. Yammer, Facebook) These may be used by groups of staff to collaborate and communicate on projects online (e.g. to share and comment on work-related ideas, news and activities). Personal use of these platforms may not be used during work hours. Use of these networks must comply with the Social Media Policy.
All Staff emails Emails are used for messages to and between staff. Staff are required to read all their work-related emails.
Email distribution lists Email distribution lists may only be used by the executive team and should adhere to the Privacy policy.

This policy is adheres to national laws and regulations where Worlducation does business. It applies to any information that is material and proprietary. Information is material if it is likely to have an impact on the financial performance Information is proprietary, if it provides Worlducation with a competitive advantage.

This includes annual and quarterly reports, news releases, verbal communication (with external people such as analysts, investors, and the media), senior management presentations and information on the web site and intranet.

National and international media The Chairman, Chief Executive Officer, Chief Financial Office
Local media Managers
Trade media Marketing managers, Sales managers

Emergency communication

Crisis and emergency situations that may affect Worlducation and its employees include items such as fires, explosions, accidents, floods, hazardous material emissions, acts of violence or terrorism and many others. In the event of a crisis, safety should be your immediate concern. Employees should notify their direct manager and/or facilities manager, who will in turn notify the executive team as soon as possible. When dealing with the media during a crisis make sure you are available for comment and:

  • describe steps you are taking to manage the crisis

  • Say "I need to confirm that information first" if you are unsure.

While social networking opens up new opportunities to have a positive impact on our brand reputation and business growth, it also carries significant business risk when used inappropriately. Failure to follow Worlducation's social media and networking policy or other abuse of social media and networking tools may result in disciplinary action up to and including termination of employment.

In the event anything in the policy may conflict with local law concerning internet use and data privacy, local law will control the interpretation and application of the policy.

In-built software review functionality should be used, and all comments recorded in a feedback register. Feedback register should contain the date, project number, name of reviewer, person receiving feedback, comments and action required.

A close up of a logo Description automatically generated

New supplier Policy and Procedures

A new supplier must provide our business with quality products, great service, competitive pricing and efficient delivery.

The following information table must be completed prior to agreeing to services

  • Name of business owner/ sales representative:

  • For how many years has the supplier been trading?

  • What is the return policy for this supplier?

  • Does the supplier provide warranties, guarantees etc.?

  • Has the Personal Property Securities Register (PPSR). been reviewed?

  • Has the supplier been trade checked? (attach this to this checklist)

Supplier Payment Terms

All purchases from suppliers must be supported by a purchase order.

Scope

    1. Third party collection: Worlducation may also collect personal information from third parties in accordance with the requirements of the APPs, including:

  • From other rightsholders of a work, including the publisher. This is restricted to information which will assist in member recruitment or payment to rightsholders, such as contact and entitlement information. If Worlducation cannot collect that personal information from other rightsholders, its ability to efficiently recruit and pay rightsholders will be restricted;

    1. Emails and electronic forms: our servers may record an email address if a message is sent online. An email address will only be used for the purpose for which it has been provided and it will not be added to a mailing list or used for any other purpose without consent.

    2. Google Analytics: Worlducation uses Google Analytics to collect data about users’ usage and behaviour on Websites. This information is used to improve the Websites and is not used by Worlducation to personally identify users of the site. All tracked data is anonymously collected in accordance with Google Analytics’ privacy policy. Refer to Google’s privacy policy for further information: http://www.google.com.au/policies/privacy/

  1. Use and disclosure of personal information

    3.1 Worlducation uses and discloses personal information for the primary business purposes for which it is collected (set out above) and related management purposes.

  2. 4.1 Worlducation may use personal information, from time to time, to send to marketing material that we consider will be useful, or other material about our activities.

    4.2 Worlducation will only do this if we collected the information and one would reasonably expect us to use or disclose the information for that purpose, or if consent has been given to receiving such communications.

  3. 5.4 Worlducation undertakes not to disclose your personal information in any manner that would be considered direct marketing.

  4. Digital security

    6.5 Back up of data should be performed at the end of every week. The data should be backed up onto an external memory device, which will be stored in the security cupboard in the Administration office.

  5. Internet security

    7.5 Returned email should be examined to ensure that the address in correct. If in doubt as to the correct address, contact the source of the address and ask for verification.

    7.6 Email attachments should only be opened if they come from a trusted source. Attachments are to be stored and sent only as pdf, Word, PowerPoint or Excel files. If trustworthy emails are received in other formats, they should be converted before filing.

A close up of a logo Description automatically generated

Scope

This policy and procedure applies to all permanent employees.

  • assist employees to be fully aware of their responsibilities and duties and the effect these have on Worlducation’s operations.

  • provide feedback to employees on the performance of these responsibilities

Employees may be assisted by a representative at any stage of the performance review process.

Managers will arrange a meeting time with the employee for the performance review.

  • development encouraged

  • improvement required; or

Managers and employees will also identify required professional development for the year.

The employee must be given the opportunity to read, comment on and acknowledge the documented review.

Rewarding employee performance

All employees receive an annual incremental increase in their salaries as per their employment contracts.

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