Coca Cola corporation want to develop and market a new energy drink and must choose between 2 options. The rate of discount is 9%. Red pig caffeine Delight
Year Cash flow Cash flow IRR
1 250 140 23%
2 300 179 36%
a) Which energy drink should a company produce If we follow the NPV rule.
b) Can we use the IRR rule to decide which drink to produce. If not then can we adapt the IRR rule to choose the best project? How?
NPV for Caffeine Delight NPV = Present Value of Net Cash inflow
Cash outflow = 200
Cash inflow = 140/(1+.09)1 + 179/(1+.09)2
= 128.44 + 150.66
NPV = Present value of Net Cash inflow
= 279.10 – 200 = 79.10
As per the NPV method we should opted for the red pig new energy drink.
IRR denotes that NPV = 0
IRR of red pig is 23%
IRR of caffeine Delight is 36%
As in this condition we use to calculate the modified IRR also called the incremental IRR.
Incremental IRR is calculated only o the incremental cash flows. That is extra cash inflows and cash outflows on the margin that result from choosing one project over another.